A clearer first impression
Your current site undersells the business, feels interchangeable, or no longer matches the quality of the work.
Web design & services / Melbourne
A website with a point of view.
Custom web design and development for Australian small businesses, with strategy, pricing, launch, care, and search support in one clear place.
The brief beneath the brief
Look particular. Work properly.
A more useful customer journey
People struggle to understand the offer, compare services, find practical details, or take the right next step.
A stronger technical base
The site is slow, awkward on mobile, difficult to maintain, or structurally weak for search and accessibility.
A connected build
Design is not handed over to the browser.
Mirrory designs and develops the work directly. Content, interaction, accessibility, search structure, and performance stay in the same set of decisions.
A custom website scope can include
- Discovery, positioning, and a purposeful page plan
- Custom responsive interface design—never a reskinned template
- Frontend development with semantic, accessible HTML
- Performance, metadata, sitemap, and technical SEO foundations
- Content systems or integrations where the scope calls for them
- Testing, launch, training, and a clean handover
Investment
Clear starting points. A scope made for you.
Projects begin at $3,200 AUD. Every engagement receives a written scope, fixed quote, and considered timeline before work begins.
Starter Site
From $3,200 AUD
A focused custom website for a smaller or newly established business that needs a credible, distinctive online presence.
Discuss the projectIndicative scope may include
- Discovery and project direction
- Custom responsive design and frontend development
- Accessible enquiry flow
- Technical SEO and performance foundations
- Two consolidated revision rounds
- Launch and handover
Business Site
From $5,500 AUD
For a business that needs deeper positioning, content architecture, and a more substantial customer journey.
Discuss the projectIndicative scope may include
- Deeper discovery and information architecture
- A substantial responsive design system
- CMS or editable content where appropriate
- Service, location, or content structures
- Technical SEO and ordinary integrations where agreed
- Training, launch, and handover
Growth Build
From $8,500 AUD
For complex content, e-commerce, substantial migrations, custom integrations, advanced interaction, or an unusual customer journey.
Discuss the projectIndicative scope may include
- Complex content and migration planning
- Commerce or custom functionality
- Integrations scoped to the actual systems
- Larger technical SEO architecture
- Advanced responsive interaction
- Testing, training, launch, and handover
These are custom-work starting points, not fixed page-count packages. Final scope depends on content, functionality, integrations, migration, and design depth. Third-party costs are separate unless the proposal includes them.
Website care
Support without lock-in.
Optional monthly care keeps operational work visible and the delivered platform healthy.
Essential Care
$195/month
- Hosting and deployment administration for the agreed platform
- Dependency and framework security review with safe updates
- Website health checks and uptime monitoring once configured
- Backup-status checks where the platform supports backups
Care Plus
$395/month
- Everything in Essential Care
- Up to 60 minutes of minor content changes each billing month
- Priority support acknowledgement within two business days
- Quarterly performance and technical review
Search
Foundations first. No ranking promises.
Search support is separately scoped, with the work, dependencies, measures, and reporting agreed before it begins.
SEO Launch Sprint
$1,500–$2,500 AUD
A defined launch engagement covering the agreed technical review, search intent, priority-page optimisation, metadata, internal linking, structured data, and measurement setup.
Ongoing Local SEO
From $1,000 AUD/month
A transparent monthly scope shaped by competition, locations, content, technical condition, and the work required. It runs month to month with 30 days’ written notice to end.
Search engines and AI platforms control indexing and visibility. Mirrory does not sell black-hat links or guarantee positions, traffic, leads, revenue, or inclusion in generated answers.
Before we begin
Useful answers, up front.
Are these fixed packages?
No. They are starting points for custom work. Final investment depends on scope, content, functionality, integrations, migration, and design depth. The accepted proposal is the source of truth.
How are projects paid?
Projects below $5,000 AUD usually use 50% to book and 50% before launch. Larger projects usually use 40% to book, 30% at an agreed design milestone, and 30% before launch. Your proposal confirms the schedule.
Is design and development handled together?
Yes. Strategy, interface design, and frontend development are one connected process, keeping visual decisions grounded in real browser behaviour.
Will I own the finished website?
After full payment, you own the agreed bespoke project deliverables. Reusable tools and third-party technology keep their existing licences, and there is no proprietary Mirrory lock-in.
What do technical SEO foundations include?
The agreed build can include semantic structure, crawlability, metadata, sitemap, canonicals, redirects, performance, mobile usability, and structured data. Rankings, traffic, and leads cannot be guaranteed.
Do you only work with Melbourne businesses?
No. Mirrory is based in Melbourne and works directly with local businesses, while projects can be delivered remotely throughout Australia.
Melbourne-based / Australia-wide